We put your interest first

We always put your interests first. It’s our promise to act honestly and never prioritise our gain over yours.

Provide professional services with integrity

We provide our services with integrity. You can trust us to be honest and straightforward in all our dealings, valuing your trust above everything else.

Provide professional services objectively

Our advice is always objective. We ensure that our recommendations are fair, impartial, and based solely on your needs.

Be fair and reasonable in all professional relationships. Disclose and manage conflicts of interest

We believe in fairness. You’ll get the honesty and transparency you deserve, just as we would expect if we were in your shoes.

Act in a manner that demonstrates exemplary professional conduct

We act with professionalism. You’ll experience respect, dignity, and courtesy in every interaction, as we uphold the highest standards of our profession.

Maintain the abilities, skills and knowledge necessary to provide professional services competently

We maintain high competence. You can rely on our expertise and commitment to continuous learning, ensuring you always receive the best advice.

Protect the confidentiality of all client information

We protect your confidentiality. Your information is safe with us, shared only with those you authorise.

Provide professional services diligently

We work with diligence. We are thorough and timely in delivering our services, always taking the utmost care in our work.

Zenith Finserve | FPSB Code of Ethics & Professional Responsibilities